Following a year of incredible sales results and renewed buyer confidence, Bloodstock South Africa (BSA) has unveiled a series of new benefits designed to give back to the breeders, vendors, and buyers who continue to support its auction sales.
These initiatives include a new Vendor Loyalty Incentive Programme, as well as enhancements to the Maiden Juvenile Programme. BSA’s new incentives give breeders and vendors innovative rewards while reducing direct costs of entry and making participation easier than ever.
The total benefits in the ever-popular Maiden Juvenile Programme covering the BSA Cape Yearling Sale, National Yearling Sale, KZN Yearling Sale & August 2YO Sale now amount to a staggering R16.8-million, (up from R12-million in 2025). This bears testimony of BSA’s ongoing commitment to creating accessible, rewarding sales platforms for all participants of all ambitions.
The new and innovative Vendor Loyalty Incentive programme will see a direct cash benefit in excess of R3-Million back to the vendors/ breeders, of which the details are as follows:
Cape Yearling Sale, SARDA, Constantia on 1 March 2026
- Entry and Acceptance Fee of R3 000, remains unchanged for the past 5 years
- Introduction of a new and exciting Vendor Loyalty Incentive Programme whereby vendors will receive an amount of R1 750 per horse presented for sale
- All Entry and Acceptance fees in addition to other sales related costs are now deductible from sales proceeds – no upfront payments are required, creating a welcome cash flow benefit for the vendor
- Vendor buy-in for the Maiden Juvenile programme remains unchanged from 2025, at R1 750 (ex. VAT)
National Yearling Sale, TBA Sales Complex on 16 & 17 April 2026
- Entry Fee of R3 000 and Acceptance Fee of R3 000, remains unchanged for the past 5 years
- Introduction of a new and exciting Vendor Loyalty Incentive Programme whereby vendors will receive an amount of R2 500 per horse presented for sale
- All Entry and Acceptance fees in addition to other sales related costs are now deductible from sales proceeds – no upfront payments are required, creating a welcome cash flow benefit for the vendor
- Vendor buy-in for the Maiden Juvenile programme remains unchanged from 2025 at R2 000 (ex. VAT)
KZN Yearling Sale, Suncoast on 2 July 2026
- Entry and Acceptance Fee of R5 000, remains unchanged for the past 5 years
- Introduction of a new and exciting Vendor Loyalty Incentive Programme whereby vendors will receive an amount of R1 750 per horse presented for sale
- All Entry and Acceptance fees in addition to other sales related costs are now deductible from sales proceeds – no upfront payments are required, creating a welcome cash flow benefit for the vendor
- Vendor buy-in for the Maiden Juvenile programme remains unchanged from 2025, at R1 750 (ex. VAT)
August 2 Year-Old Sale, TBA Sales Complex on 20 & 21 August 2026
- Entry and Acceptance Fee of R3 000, remains unchanged for the past 5 years
- Introduction of a new and exciting Vendor Loyalty Incentive Programme whereby vendors will receive an amount of R2 500 per horse presented for sale
- All Entry and Acceptance fees in addition to other sales related costs are now deductible from sales proceeds – no upfront payments are required, creating a welcome cash flow benefit for the vendor
- Vendor buy-in for the Maiden Juvenile programme remains unchanged from 2025, at R1 750 (ex. VAT)
BSA’s newly revamped Maiden Juvenile Programme receives an injection of R4.8-Million bringing the total benefits to R16.8-Million and will offer the following:
- 120 Races are on offer for a Juvenile to attain their maiden win whether in 2 year old or open company (existing terms and conditions apply)
- Owner Benefit: now R120 000 (R90 000 Cash and R30 000 BSA SALES VOUCHER (incl. VAT))
- Trainer Benefit: now R20 000 (R10 000 Cash and R10 000 BSA SALES VOUCHER (incl. VAT))
NB: Vouchers are valid until 31st August 2027 and redeemable at all 2027 BSA yearling and/ or two-year-old physical sales only.
BSA CEO Michael Holmes commented: “We’re excited and looking forward to being of service to all our customers in 2026 and are grateful for the continued support of our breeders, vendors and buyers. BSA remains committed to providing national sales platforms that serve the entire industry, with all proceeds reinvested in it, to strengthen South African breeding and racing.”
Entry forms can be downloaded from the Bloodstock SA website on www.bsa.co.za and for all queries, please contact Ashley de Klerk at Bloodstock SA.

